Starbucks
Chris APB
Pumpkin Like 2003
Commercial
Overview
In celebration of the Pumpkin Spice Latte’s 20th anniversary, we wrote and produced an early 2000s style track with Ashanti, and shot a very TRL-worthy music video.
TEam
Director
Chris APB
Creative Direction
Music Production and Original Composition
Production
Post Production
THE STORY
Starbucks and People wanted to bring the nostalgia of the aughts to Tiktok, so they came to Reframe to make it happen. With Ashanti on board, we wrote and produced a song, brought her into the studio to record, and then produced the music video an iconic 2000s music video director.


